Features

Quick Shopping Cart features

• FREE Web site builder & hosting, with 99% uptime guarantee & PCI compliance
• Sales & Conversion Reports to help you figure ROI & more!
• Shipping tools integrated with UPS Online Tools & UPS shipping
• Quickbooks integration
• Certified eBay listing & Google Product Search
• No percentage of sales fee
• 24/7/365 support based in the USA!

Customize your store

• Upload photos of your products with our easy-to-use wizard. Choose from over 88 templates, all with multiple color combinations. No technical skills required!
• Personalize your store further with a customized theme or by changing your colors, fonts, headers, footers and navigation menu… even by adding your own graphics. You can even customize your invoices!
• All templates are CSS-based, which makes it much easier to freshen the look of your store when you like. You can create a custom CSS file or even switch templates without having to re-enter all of your product information!
• Integrate your Web site using your choice of 45 WebSite Tonight templates. Then customize your storefront menu by including a link to your WebSite Tonight site.
• Plus now there are 45 templates available that coordinate with your existing Website Tonight site.

Increase sales

• Display featured items prominently in your store
• Offer and redeem coupons
• Assign promotion codes to track offer response
• Increase average order size by cross-selling Best Values and Related Items
• Set special pricing for sales of Free Shipping promotions
• Use Express Email Marketing (sold separately) to send opt-in offers to site visitors

Tools

• Seamless synchronization of data between your online store & QuickBooks
• Full reconciliation of online sales (with a QuickBooks Merchant Services account)
• Easy-to-use Wizard to build your store
• Instant site preview
• Certified eBay listing & Google Product Search
• Accept credit cards, PayPal and more
• Multiple shipping options including real-time processing with UPS and USPS
• Order & Inventory management
• Shipping & Tax calculators
• Shopper registration & login
• Product promotion options
• Advanced product search
• Customer and Merchant order notification email
• Comprehensive Sales, Order & Tax reports
• 24/7 Phone Support
• Bill and Ship to customers in U.S. Territories and Canadian Provinces
• Does not support shipping/billing to other International Countries
• Pricing structure is free from 'monthly fee + percentage of transaction fee.' You simply pay the fee listed next to the plan you select... that's it.

General Features List

• Built-in Web site hosting
• Excel import/export
• QuickBooks Integration
• Certified eBay listing tool
• Basic and advanced product searches
• Support for physical products, digital downloads and product bundles
• Auto-link generation with source code tracking
• Privacy and return policies

Design

• Invoice Customization
• Menu Customization
• NEW! Customization of colors, fonts, headers, and footers. Customized themes, custom CSS file
• Step-by-step Wizard setup
• Professionally designed templates, includes 45 of the most popular WebSite Tonight themes
• Integrate with WebSite Tonight for a complete site that shares the same themes
• Multiple font and color choices
• HTML-based formatting on selected content fields
• Image and photo uploads
• Preview and publish site
• Create a Favicon (a browser bar icon)

Security

• SSL enabled
• Site administrator password protection
• Data encryption
• Fraud Module

Product Catalog

• Import product information database
• Unlimited product categories
• Product sub-categories
• Search by product, category or SKU
• Upload multiple images
• Interactive Image Viewer
• Permit discontinued & backordered items

Pricing & Promotion

• NEW! Let shoppers opt-in to Express Email Marketing® campaigns during checkout
• Coupon Manager
• Free Shipping Promotions
• Product Option Pricing
• Establish product prices
• Determine discounts and sales periods
• Identify upsell/cross-sell products
• Feature products or specials
• Bundle products or services
• Automatic submission to Google Product Search
• Site Promotion Manager-Custom Meta Tags

Orders

• Get order notices via email
• Send confirmation emails
• View/search/sort/print orders
• Print customer invoices/receipts
• Accept phone/mail/fax orders

Shipping

• Track order status
• Offer Shipping
• Online calculator & rate table
• To U.S. addresses
• Improved! UPS OnLine Tools
• Improved! USPS shipping
• Weight-based shipping
• Flat-fee shipping
• Special handling charges
• free shipping option
• Unique Bill to and Ship to addresses

Tax Options        

• Online tax calculator for orders
• Collect state tax
• Collect value added tax (VAT)
• Set a flat tax
• Disable order taxation
• Enhanced tax table that supports multiple tax rates by zip code

Payments

•  Real-time processing
• Card verification & validation
• MasterCard and Visa certified payment processes
• Innovative Merchant Services (IMS), PayPal, VeloCT and Authorize.net-certified payment gateways
• QuickBooks Merchant Services merchant account & gateway
• PayPal Instant Payment Notification (IPN)
• Offline processing and POS terminal
• eCheck & COD orders
• Phone/fax/email orders

Customer Management

• Registration/profile
• Accounts/orders
• Password recovery
• Inventory Management
• In-Stock/Backordered
• Discontinued items
• Set inventory thresholds
• Low inventory email alerts
• Inventory status search

Reporting

• Custom Conversion Tracking
• Orders/sales reports
• Shipping/tax reports
• View/sort/print/export
• Integrated with Google Webmaster Tools
• Integrated with Yahoo! Search Marketing