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TopTenREVIEWS - Silver Award - Awarded for excellence in design, useability and feature set
Overall Rating
 
 
 
 

When looking for the best eCommerce software to get your website up and running, Shopify is an excellent option. This is one of the best eCommerce software solutions available, with its wide range of features, strong security and user-friendly interface. This application offers several standout features, including a large inventory and unique website-design options. Shopify is our TopTenREVIEWS Silver Award winner because it provides you with the tools you need to create and maintain your eCommerce website.

Feature Set:
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Shopify offers a hefty feature set. The company provides a variety of website-creation tools that make the designing and establishing of your eCommerce site a fun and enjoyable experience. A website wizard will walk you through the entire set-up process to make sure that all critical areas of your website are complete. You can also choose from more than 115 templates or use one of your own. There are also full customization capabilities so that you can make your website unique and avoid the worry of having a similar website as your competition.

In addition to the website-design features, there are also a handful of management tools available. Shopify uses a store builder interface that lets you add a variety of details to each item in your inventory. You can add images and descriptions easily and with few problems.

Along with the inventory editor, the customer menu organizes information about your clients that you can use in marketing campaigns. You can have Shopify filter a list of your biggest spenders so you can send specific email marketing their way. You can also reach out to customers who have not been back to shop in a long time. You can even filter customers by location. Shopify eCommerce software can also import or export a large database of customers.

The products menu helps you keep tabs on your inventory. You can create new product profiles, import and export long lists of products and keep track of stock. Blogs can be a great way to draw customers into your store. The navigation menu will put you in the driver's seat as far as how the places on your page are linked together. The marketing menu will help you track coupons you have issued.

Shopify eCommerce software offers easy access to Google Analytics to help you get even more information about your online store. This helps you find out which keywords and campaigns are garnering the most business. It also helps you measure how well your site does when compared to others in your industry. Access to Google Analytics is available to all, but the features are fully integrated into Shopify eCommerce software, so the tracking code you would normally be required to add comes preinstalled on your store by default.

Security:
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Customers who shop online are aware that they can be scammed. For that reason, your customers need to feel comfortable and secure. Shopify does an outstanding job putting customers at ease. Using Shopify, your store will look professional and will be PCI compliant. The eCommerce software utilizes a 128-bit Secure Socket Layer (SSL) encrypted checkout to protect personal data. And Shopify also has a team of fraud protection specialists who are working hard to make sure you and your customers have a positive experience.

Ease of Setup:
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Setting up this eCommerce software is a simple and trouble-free task. When you create a store with Shopify, there is a set-up wizard called the Launch Bar, which guides you through every step of making your shop fully functional. This wizard ensures that all of the most crucial elements in creating a website are complete and that you will not have any loose holes when the website is up and running. Whether you're brand new to eCommerce software or have extensive experience with it, Shopify's set-up process is easy and hassle free.

Ease of Use:
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This eCommerce software is easy to use, from setting up your store to maintaining your warehouse. We are confident that even someone who has never used eCommerce software would be able to purchase Shopify and have a store up and running the same day. All of the features and tools needed to create and maintain an eCommerce website are easy to find, and navigation throughout the site is fairly simple. However, you may have to go through the site a few times to know exactly where all of the tools and features are located.

Help & Support:
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Shopify's help and support is unparalleled and will prove invaluable to your site's success. Most eCommerce software developers feature excellent customer support, but Shopify goes above and beyond. You can reach support by phone whenever you need to. Phone support is only a part of Shopify's three-tiered support system. The community itself is another one. FAQs, forums and a wiki page are all part of the community help, which is aimed at getting you and your store running and stable as soon as possible.

Summary:

Shopify is easy to use and has a sleek user interface. It features a straightforward user experience and is designed with simplicity in mind. It is an excellent tool to start an online store, and it has the ability to scale with you as your store grows. Shopify is easily one of the best vendors in the eCommerce software market.

 
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Shopify

Pros
Shopify has a crisp user interface and an excellent support system.

Cons
You may need to use the software several times to find all of the tools Shopify offers.

The Verdict

Shopify is a feature-filled eCommerce product that is fully capable of helping you create a successful online store.